PRIVACY POLICY
Last Updated:2025-7-31


IREAD CULTURE TECHNOLOGY CO., LIMITED ("we," "us") prioritizes safeguarding user privacy. This Privacy Policy ("Policy") outlines our practices concerning information collected through:

  1. Our website (https://www.hello-novel.com)

  2. Mobile applications/games (iOS/Android platforms)
    (Collectively, "Services")


Scope Limitation
This Policy exclusively governs information processed through our Services. We disclaim responsibility for third-party practices, content, or services linked through our platform.


Acceptance
Service usage constitutes acceptance of this Policy and associated data processing activities.


Contact
support@hello-novel.com


DATA COLLECTION CATEGORIES

We gather information to operate, personalize, and enhance Services:


1. User-Provided Information
During account registration, profile configuration, customer support interactions, or contest participation, we collect:

  1. Identifiers (email, user ID via SSO e.g., Facebook)

  2. Profile content (avatar, text, images)

  3. Contact details during support requests

  4. Demographic data (for contests/surveys)


2. Automatically Collected Information
During Service interaction, we capture:

a. Device identifiers (IDFA, Android Advertising ID, device ID, MAC, IMEI)

b. Technical specifications (OS, browser, screen size)

c. Network attributes (IP address, locale)

d. Usage analytics (gameplay, session duration, in-app purchases)

e. Social graph data (linked accounts)


3. Third-Party Integrations

Sensors Analytics SDK: Collects Advertising ID for analytics/fraud prevention

AdJust: Processes campaign metrics

Platform services (e.g., Apple Game Center)


DATA UTILIZATION

We process information to:

  1. Facilitate account creation and gameplay

  2. Personalize content/recommendations

  3. Deliver customer support

  4. Conduct contests and surveys

  5. Secure Services and prevent fraud

  6. Generate aggregated/de-identified insights

  7. Serve contextual advertising (non-personalized via Advertising IDs)

  8. Send push notifications (device-level opt-out available)


DATA DISCLOSURE CIRCUMSTANCES

We disclose information when:

  1. Consent-Enabled Sharing

  2. Service Providers (bound by confidentiality) perform:

  1. Payment processing

  2. Data analytics

  3. Infrastructure support

  1. Legal Compliance (subpoenas, fraud investigations)

  2. Corporate Transactions (mergers/acquisitions with prior notice)

  3. Advertising Partners (non-personalized ad delivery only)


INTERNATIONAL DATA TRANSFERS

Data may be transferred globally with appropriate safeguards (e.g., standard contractual clauses).


USER RIGHTS & CONTROLS

All Users

  1. Access/delete data via support@hello-novel.com

  2. Marketing opt-out via email unsubscribe or direct request

  3. Disable tracking through device/OS settings


California Residents

  1. CCPA rights: Know/Delete (submit requests to support@hello-novel.com)

  2. No sale of personal information


EEA/UK/Switzerland Users

  1. Legal bases: Contract, Consent, Legitimate Interest

  2. Additional rights: Portability, Objection, Withdrawal of Consent

  3. Complaint avenue: Local supervisory authority


SPECIAL PROVISIONS

Children's Privacy
Services prohibit under-13 usage. Report accidental collection: support@hello-novel.com.


Security Measures
We implement industry-standard protections (technical/organizational). Absolute security cannot be guaranteed.


Policy Updates
Material changes trigger email/notice. Continued use implies acceptance.


Data Retention
Retained during account activity or as legally required.


Contact
IREAD CULTURE TECHNOLOGY CO., LIMITED
UNIT 18, 8/F, PETER LEUNG IND BUILDING
103 WAI YIP STREET, KWUN TONG, HONG KONG
Email: support@hello-novel.com